Stord, a provider of e-commerce fulfillment services, has announced plans to invest $40 million over the next five to ten years to expand and modernize its fulfillment center in Hebron, Kentucky. This initiative aims to address the increasing demand for online shopping and to enhance the company’s logistics capabilities.
The Hebron facility, acquired in 2024 through the purchase of Pitney Bowes’ e-commerce fulfillment business, currently spans 520,000 square feet and is the largest warehouse in Stord’s network. It processes over 5 million packages annually and features advanced climate-controlled storage, a pick mezzanine with an additional 120,000 square feet, pallet racking, and robotic automation.
To further bolster its operations, Stord will lease an additional 525,000 square feet of warehouse space, which includes 49 dock doors. This new facility is strategically located near the Cincinnati-Northern Kentucky International Airport, facilitating efficient logistics as it is adjacent to major air transport hubs for companies like Amazon and DHL Express. The expansion will also introduce a comprehensive suite of value-added services for brands, including kit assembly and embroidery.
Stord’s current fulfillment center operates with a workforce of over 300 employees and an equal number of contractors. The company reported that order processing during the recent Black Friday-Cyber Monday period doubled compared to the previous year, illustrating the growing demand for its services.
Founded in 2015, Stord identifies itself as the “Consumer Experience Company” and supports a variety of brands, including Seed Health, Native, Jolie, Quip, True Classic, and Goodr. The company has facilitated the delivery of more than 30 million packages to approximately 11.5% of U.S. households last year, reflecting its significant presence in the e-commerce logistics sector.
In 2025, Stord raised $200 million in funding, expanding its partner network with outside e-commerce technology providers. The acquisition of Ware2Go, an on-demand warehousing and fulfillment network from UPS, further solidified its position in the market. Stord has also recently acquired Penny Black, a software-as-a-service startup that enhances post-purchase customer engagement through hyper-personalized inserts. This service allows brands to provide tailored product recommendations, unique coupon codes, and personalized messages based on consumer data.
The U.S. retail e-commerce market, valued at approximately $1.2 trillion in 2024 by eMarketer, is projected to grow to around $1.8 trillion by 2027. This growth has stabilized at about 12% per year, following a surge during the COVID-19 pandemic, indicating a robust landscape for companies like Stord that are adapting to the evolving demands of online consumers.
Through its significant investments and strategic expansions, Stord is well-positioned to continue its growth trajectory in the competitive e-commerce fulfillment industry.
