Local Businesses Boost Sales with Festive Offers for Small Business Saturday

On Small Business Saturday, celebrated on November 25, 2023, local businesses in Dickinson are inviting shoppers to explore festive sales and special offers. This annual event encourages consumers to support small enterprises, which play a crucial role in local economies. Various businesses in downtown Dickinson have created a vibrant shopping atmosphere with unique discounts and refreshments.

Special Offers and Community Engagement

Studio 9 Designs, a local boutique that recently relocated to a central downtown spot, is celebrating its ninth anniversary with a special promotion. Customers can enjoy complimentary mimosas and iced sugar cookies while shopping. The store is offering a generous 29% discount on all Christmas décor, furniture, and wall hangings.

Another participant, Faithful Blend, has partnered with ND Construction to enhance the shopping experience. They are hosting a drawing for a $100 gift card to attract more visitors. Known for its community table and a diverse menu featuring custom lattes made with Dark Canyon coffee, Faithful Blend exemplifies the spirit of local collaboration.

Nearby, the newly opened 701 Chic Boutique is enticing shoppers with its motto: “Confident. Curvy. Chic.” The boutique offers a selection of elegant, upscale clothing for women, as well as unique gifts. Owner Liz is providing gift bags and coupons for January purchases to encourage return visits. Across the street, Saucy Blonde Boutique is running a ‘buy one, get one 30% off’ promotion, adding to the festive shopping atmosphere.

Growing Competition and Economic Impact

This year, the competition for shopping dollars in Dickinson is particularly notable, with the recent openings of two major retailers: TJ Maxx and Harbor Freight. Traffic data from the Stark Development Corporation (SDC) indicates a significant increase in visits to these stores, with Harbor Freight reporting over 130,000 visitors since its opening. The influx of larger retailers presents both a challenge and an opportunity for local businesses.

Despite this competition, the significance of Small Business Saturday is underscored by data from the Small Business Administration (SBA). According to their reports, small businesses account for 99% of all businesses in the United States. A survey conducted by Teneo for American Express revealed that up to 20% of a small business owner’s annual revenue might be generated on this specific day.

In 2024, estimated national spending at local merchants during Small Business Saturday reached a staggering $22 billion. This figure highlights the importance of supporting local businesses, particularly in a retail landscape increasingly influenced by large corporations.

As shoppers head out this weekend, the combination of unique local offers and the growing presence of large retailers creates a dynamic shopping environment in Dickinson. Local business owners hope that the emphasis on community and personalized service will encourage shoppers to embrace the spirit of Small Business Saturday.